Is an evolution of our capitalist system the biggest force shaping the future of work?

In a recent article, Professor Lynda Gratton, organizational theorist and consultant, argues that we must widen our vision of the forces shaping the future of work. I agree wholeheartedly with Professor Gratton’s assertion. The future of work debate has become dominated by more obvious forces like technological advancement (including AI, robotics and machine learning) and changing attitudes of the younger generations, specifically Millennials (those born between 1981 and 1996) and Gen-Z’s (those born between 1996 and 2010). These are, of course, profound shifts and disruptive technological advancement will undoubtedly transform the world of work beyond recognition, both in positive and less positive ways as is well documented. However, a narrow focus prevents us from broadening the conversation and exploring less obvious forces shaping the future of work.

There has been virtually no press coverage of a force I believe could be at least equally as important as technological change in shaping our future world of work. Our current model of capitalism which has served us well for several hundred years, since the publication of Adam Smith’s Wealth of Nations in 1776, may be reaching the limits of its utility. Despite your political and ideological views, we are deeply indebted to the system. There is little disagreement among economists that living standards have risen significantly since the birth of modern capitalism. Average life expectancy has also risen from around 35 to around 75 years during this time. At the same time, extreme poverty and illiteracy have been reduced to single figures in most parts of the world.

However, there are growing signs that the system is increasingly inadequate for the future and in need of a reset. Wealth distribution is increasingly unsustainable. In fact, 1% of the world’s population now control around 50% of the wealth. As detailed in Thomas Pikety’s book, “Capital in the 21st Century”, the rich are getting richer while the lower earners are increasingly struggling to make ends meet. Debt levels around the world have been rising for the past 50 years and have now reached unprecedented levels. This signals a major burden for future generations who will at some stage need to repay this debt. However, governments wanting to remain in power and capital markets benefitting from growing markets are motivated to keep cheap money flowing. Their aim is to sustain the stability of the current system, even though warning signs are flashing that it’s time for reform.

But another force is threatening to disrupt our current model of capitalism. People are starting to see the enormous environmental and planetary costs of the shareholder and profit-creation ‘machine’ people have built. The planet is warning at alarming levels and carbon emissions are causing major health problems. The plastic pollution problem is reaching crisis proportions, damaging our oceans and environment irreparably. And deforestation is destroying the worlds ‘lungs’. It’s now not only the middle and lower earners that are questioning the current model of capitalism. Owners, investors and the wealthiest among us are starting to wake up to the fact that if you squeeze assets and resources too hard for ever-great returns, you risk killing the golden goose. People at all income levels around the world are increasingly worried about the state of our planet and the damage the current system is inflicting on our environment and wellbeing. They are concerned not just for their own health and wellbeing, but also for the future of their children and grandchildren and the type of world they will inherit.

So how is all this going to impact the future of work? We can’t be certain, however, some of the probable implications are as follows:

  • Employees and customers will increasingly demand that organizations have a purpose that goes well beyond profit and shareholder value. They will want to see organizations become more socially and environmentally accountable, integrating sustainable business practices into the way they do business. As we are already seeing, employees will pressure top management to put in place plans and programs that go beyond mere compliance. We saw an example of this recently when pressure from Amazon employees persuaded top management to commit to becoming carbon neutral by 2040.

Seismic technological advances are, without doubt, a major force that will transform the way work is planned, resourced and accomplished. However, this is by no means the only force that should be in sharp focus for HR and business leaders in the coming years. A major reset is already underway in our capitalist system and the financial markets that underpin it. This promises to be just as profound, perhaps even more so, than the impact of intelligent machines. Despite the politically sensitive nature of this topic and fears about raising it openly for debate, leaders should find the courage to start exploring it to determine how it will impact their organization and the HR/People agenda before it’s too late.

About the Author

James Brook
Leadership Consultant | Executive Coach | Business Psychologist

James has over 25 years’ experience working with leaders and organizations internationally to optimize their performance, talent and future success. He has worked with leaders from diverse sectors, countries and cultures. Clients have included Commvault, Equinor, Gilead Sciences, GSK, PhotoBox, Novartis Pharmaceuticals, Novo Nordisk, Oracle, Sainsbury’s, Swiss Re, Tesco, Yahoo! and WSP.

James has set-up and successfully grown several of his own businesses, including Strengthscope®, a global strengths assessment and consulting business. As Joint Founder and MD, he grew Strengthscope® into a market leader before selling his stake in the business in 2018.

James is a regular speaker on leadership, coaching, assessing and developing talent and the future of work. He has contributed a wide range of publications in these areas. His most recent book, Optimize Your Strengths, explores how leaders can transform their organizations by inspiring people to shine and deliver exceptional results.

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